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About us

Neighbors helping neighbors succeed.

We’re a small, focused advisory team working exclusively with independent, single-location restaurants in Massachusetts.

Our story

Why we do what we do.

We focus on helping local restaurants grow their digital presence, sharpen their competitive positioning, improve operational quality and spend more efficiently.

Our team brings a cross-functional perspective from top-tier consulting and government-contract software engineering, the kind of expertise most small restaurant owners simply don’t have access to.

By keeping our scope focused and our pricing approachable, we make professional advice realistic for owners who would never consider hiring a consultant. Every assessment is tailored to the restaurant in front of us. We serve your vision and give you a practical path toward a better business.

Both born and raised in Massachusetts, we’ve spent the last five years in Boston becoming “regulars” at small restaurants and sadly watching some of our favorite spots struggle and shut down. Each time, we knew our skills could have helped. By doing this work, we aim to make a difference in the community we cherish.
Alex & JesseCo-founders
Our team

The people behind every assessment.

Two co-founders with complementary skills. Jesse covers strategy and operations, and Alex covers digital. Together we can take you from diagnosis all the way to delivery.

Portrait of Jesse Brouillette
Principal Advisor

Jesse Brouillette

Jesse is an MIT-trained consultant with a background in IT, finance, strategy and operations management, including non-labor cost takeout. He brings a structured, analytical approach to every recommendation on digital access, spend and competitive positioning, and he manages client relationships from the first conversation through the final deliverable.

StrategyOperationsCost & spendFinance
jqbrouillette@gmail.com
Portrait of Alex Kelleher
Principal Advisor & Digital Specialist

Alex Kelleher

Alex is a government-contracting software engineer and Virginia Tech graduate who specializes in web development, digital accessibility and online presence. He evaluates and, when engaged, builds or fully overhauls restaurant websites, and he can implement the full range of digital visibility and access solutions we offer.

Web developmentOnline presenceAccessibilitySystems
alexkelleher18@gmail.com
Why work with us

What makes us different.

01

We are not a generalist firm.

Every engagement is with an independent, single-location restaurant. No retail audits, no manufacturing, no corporate consulting. Restaurants are all we do.

02

Cost estimates, not just ideas.

A recommendation with no number attached isn’t useful to a small business owner. Every action item comes with an estimated cost and an expected outcome.

03

Honest about what we find.

We’re not here to validate decisions that have already been made. If something needs to be said, we say it directly and pair it with constructive recommendations.

04

Phased so you can act.

Our phased reports are built so you can take meaningful action right away and plan for more without waiting on a big budget.

05

Your restaurant, your identity.

We don’t try to change your menu, staff or culture unless you ask us to. We’re here to strengthen what you’ve built, not to reshape it.

06

We can execute, not just advise.

We can build or overhaul your website and clean up your digital presence at a price that makes sense for an independent restaurant.

Let’s talk

The first conversation is always free.

Tell us what’s working, what isn’t and what you’d most like to improve. If we can add value, we’ll propose a scope and a fixed fee. There’s no obligation.